# -*- coding: utf-8 -*- ############################################################################## # # OpenERP, Open Source Management Solution # Copyright (C) 2004-2010 Tiny SPRL (). # # This program is free software: you can redistribute it and/or modify # it under the terms of the GNU Affero General Public License as # published by the Free Software Foundation, either version 3 of the # License, or (at your option) any later version. # # This program is distributed in the hope that it will be useful, # but WITHOUT ANY WARRANTY; without even the implied warranty of # MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE. See the # GNU Affero General Public License for more details. # # You should have received a copy of the GNU Affero General Public License # along with this program. If not, see . # ############################################################################## { 'name': 'Marketing Campaigns', 'version': '1.1', 'depends': ['marketing', 'document', 'email_template', 'decimal_precision' ], 'author': 'OpenERP SA', 'category': 'Marketing', 'description': """ This module provides leads automation through marketing campaigns (campaigns can in fact be defined on any resource, not just CRM Leads). ========================================================================================================================================= The campaigns are dynamic and multi-channels. The process is as follows: ------------------------------------------------------------------------ * Design marketing campaigns like workflows, including email templates to send, reports to print and send by email, custom actions * Define input segments that will select the items that should enter the campaign (e.g leads from certain countries.) * Run your campaign in simulation mode to test it real-time or accelerated, and fine-tune it * You may also start the real campaign in manual mode, where each action requires manual validation * Finally launch your campaign live, and watch the statistics as the campaign does everything fully automatically. While the campaign runs you can of course continue to fine-tune the parameters, input segments, workflow. **Note:** If you need demo data, you can install the marketing_campaign_crm_demo module, but this will also install the CRM application as it depends on CRM Leads. """, 'website': 'https://www.odoo.com/page/lead-automation', 'data': [ 'marketing_campaign_view.xml', 'marketing_campaign_data.xml', 'marketing_campaign_workflow.xml', 'report/campaign_analysis_view.xml', 'security/marketing_campaign_security.xml', 'security/ir.model.access.csv' ], 'demo': ['marketing_campaign_demo.xml'], 'test': ['test/marketing_campaign.yml'], 'installable': True, 'auto_install': False, } # vim:expandtab:smartindent:tabstop=4:softtabstop=4:shiftwidth=4: